Project Manor House Studio

Manor House Studio provides kitchen, bath, outdoor living spaces and closet remodels in the greater Harrisburg area, including the counties of Dauphin, Perry, Cumberland, York, Lancaster, Adams, and Franklin.

problem
Manor House is the successor of Ed Lank kitchen remodeling. They opened for business as Manor House Studio in 2019, right before the COVID pandemic. The faced having to rebrand while also creating brand awareness during a time where everyone was confined to homes. With the small internal team, Manor house decided to delegate their marketing activities to Na’Toria.

APPROACH:
Na’Toria established their online presence, setting up their domain, website and hosting, emails, Google Business and social media accounts. Then we developed their business cards, print and digital advertisements, and social media content. We photographed their Showroom and did their headshots, we also got their story published in local publications and coordinated their promotional videos for online and television.

1.
New business owners / Rebrand / We developed their business cards, print and digital advertisements, We photographed their Showroom and did their headshots, we also got their story published in local publications and coordinated their promotional videos for online and television.
2.
No online presence, even their predecessors didn’t have a huge digital footprint so how would people know who Manor House is?
3.
With the internal team focused on customer service and performing the renovations and coordinating with manufactures, it can be challenging to remember to take before and after shots of all the beautiful work they do throughout the year.

1.
Began to built an identity separate from their predecessors. Highlighted the their new showroom and new team members while building on the customer service and quality products and services the company is know for.
2.
Established their online presence, setting up their domain, website and hosting, emails, Google Business and social media accounts.
3.
The NT team, checks in with the Manor House team frequently to remind them to take photos throughout the process. Then, after completion, we send our photographers out to the homes to take high quality photos of the projects for promotion on their website, social media, advertisements and lookbooks. We handled communication with Manor House clients, photo release forms, logistics, photo sessions, and editing. We also utilized the finished project for all the marketing activities mentioned above. These are all services covered in our Retainer Services.