Project Benjamin Wann

Benjamin Wann is a manufacturing product cost & FP&A Consultant, Content Writer, Niche site owner and self publishing writer through Beagle Run Publishing

problem
Benjamin Wann has an abundance of knowledge and passion for his career field. He has worked tirelessly to ensure that other up and coming professionals have access to all his resources. He has written over 13 books and wants attractive visuals and graphic design for them

APPROACH:
Benjamin Wann was very detailed in his vision for what he wanted the books Na’toria worked on to represent. He provided detailed notes and imagery and we executed. Each book has a different style based on his direction and the audience. A few of the books are viewable below. Learn more about Benjamin Wann by visiting www.benjaminwann.com

1.
The first book, Getting Shit Done, The No-Nonsense Framework for Closing the Strategy Execution Gap, is a 430 page book about organizations who struggle with achieving their strategies. Benjamin not only needed book cover art, he also needed illustrations throughout the book to provide visuals for the points he was trying to drive home.
2.
When Benjamin originally published his books using Amazon, they provided cover art that was pretty generic. Example here
3.
Benjamin Wann loves his Beagles! Check out some of his Beagle products here. Before the birth of his first child, Ben decided he wanted to write his first children’s book about the day in the life of a beagle dog and he wanted the Na’Toria team to illustrate it.

1.
The cover art was simple and to the point as the client wanted. What is a tool people generally use when trying to strategize? A Post it! For the illustrations, with the visual imagery the client provided we were able to develop over 30 unique illustrations that he strategically placed throughout his book before publication. See examples below.
2.
We reviewed the content of his book, looked at other field related books and designed this. We applied this process to a lot of the book cover art Benjamin wanted us to design for him.
3.
We took the written work and vision provided by the client and created a digitally designed children’s book, A Beagle-rific Day. We designed the cover art, front back and spine, and every page of the book. We also conducted research for production companies for printing the pages and hard cover, Coordinated the production; proofs, approvals, edits and changes, communication, pick up and delivery of the final product. vision and what we created